Myeong-dong is one of the primary shopping districts in Seoul. The two main streets meet in the center of the block with one beginning from Myeong-dong Subway Station (Seoul Subway Line No. 4) and the other from Lotte Department Store at Euljiro. Many brand name shops and department stores line the streets and alleys. Common products for sale include clothes, shoes, and accessories. Unlike Namdaemun or Dongdaemun, many designer brands are sold in Myeong-dong. In addition, several major department stores have branches here, including Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore, Noon Square and M Plaza. The department stores carry many premium labels and other fashionable goods at reasonable prices. Myeong-dong also has family restaurants, fast food, plus Korean, Western and Japanese dining options.

 

The best time to experience Myeongdong is after the sun goes down when the streets are packed, the smells of street food make your mouth water, and the neon lights are brightly lit up.

You can enjoy street food here. 

 Tteokbokki (Spicy Rice Cakes)
Also known as teokbokki, ddeokbokki, topokki, these are cylinder-shaped rice cakes cooked in gochujang – a sweet, spicy red pepper sauce. Can be served in a bowl with ingredients such as egg, noodles or cheese, or in a stick. You almost find Tteokbokki EVERYWHERE.

Odeng / Eomuk Tang
These are fishcake on skewers served with hot broth. Best to have these skewers during the cold weather when you can keep warm by holding a cup or bowl in your hands. Note: “Odeng” is derived from the Japanese word of “Oden”, while “Eomuk” is the native Korean word. “Tang” refers to soup.

Fishcake (Eomuk)
The rectangular seafood skewer is typically made of ground white fish and other ingredients such as potato starch, sugar and vegetables, then deep fried. I liked those with some vegetables for the crunch.

Korean Grilled Cheese Lobster
Street food goes upmarket. New York has lobster rolls, Seoul has grilled cheese lobsters. Quite an indulgent snack at 15,000 Won.

Korean Spicy Chicken Skewers (Dakkkochi)
A type of Korean chicken kebab served on a stick. The meat is cut into narrow slices, grilled, then brushed on with spicy-sweet sauce.

Samgyetang 
Samgye-tang (삼계탕; 蔘鷄湯) or ginseng chicken soup,meaning ginseng (kor. sam) - chicken (kor. gye) - soup (kor. tang) in Korean, consists primarily of a whole young chicken (poussin) - filled with garlic, rice, jujube, and ginseng. Samgyetang (삼계탕), one of the most popular Korean cuisine dishes.

 

And many more...

How to get there:
    Take Subway Line 4 to Myeong-dong Station (Exit 6)